DigiMonk, Gwalior



If you are a newbie or a beginner in a Digital world or Digital marketing, then congrats. You are here on the right track with us. We are providing A to Z solution in Digital Marketing. We are segregate our course module into 3 Parts DigiMonk Beginners, DigiMonk Advanced & the last one is DigiMonk Experts.

In this section, we will discuss a little more on how digital marketing works. The point of this course isn’t just to give a clear definition and limit to the business of advanced advertising, yet to give data that is valuable to an individual who might want to participate in the digital marketing industry.

Starters to a big brand, almost every industry use digital media to promote their brand. So let’s start with our course module and learn more about what is digital marketing, how it works & how it is beneficial for us…

In DigiMonk Beginners Module we are providing –
  • What is digimonk?
  • What is digital marketing?
  • Digital marketing V/s Traditional marketing
  • The process of digital marketing


  • What is website
  • What are the domains
  • What is Web hosting
  • Types of websites
  • Planning a website

Book domain

Book web hosting

Add web pages

Add other content

Install plugins

  • Build a website using CMS

Add pages

Adding rich media

Change the look and feel

Engagement factors

Use of different CMS tools

  • What is Email Marketing
  • Process of email
  • What are bulk emails
  • Types of email
  • Types of email marketing
  • Opt-in & double opt-in
  • Email marketing account
  • Best Platforms for email marketing
  • Creating a list of email ids
  • Creating a broadcast email
  • Autoresponders
  • Bulk emailing process
  • Technique for landing mail in inbox not in spam
  • What is A/B testing
  • Improve ROI
  • What is social media marketing?
  • Why Social media marketing or use in the present world
  • Social media marketing V/s other digital marketing
  • Types of SMM platforms–






  • Facebook–

What is Facebook

Use of Facebook in digital marketing

Creating Facebook Page

Grow fans on Facebook page

Fans engagement factor

How to do Facebook marketing on the page without paid promotion

Facebook advertising

Types of advertising

What is edge rank

Optimizing Facebook Ads

Making of Facebook ads

Facebook campaign

Targeting in ads

Payment system(CPC, CPM, CPA)

Tracking of ads

Tools for facebook

  • LinkedIn–

What is LinkedIn

Use of LinkedIn

Improve LinkedIn profile

Company Page

Linkedin group

Use of LinkedIn group for promotion

Linkedin advertising

Promotion through the company page

Making of LinkedIn Ads

Display Ads

Text Ads

Optimizing ads

  • Twitter–

What is twitter

Use of Twitter for digital marketing

Techniques for twitter marketing

Blackhat techniques

Advertising on Twitter

Types of ads

Creating Twitter Ads

Optimizing ads


  • Youtube–

Use of video ads

Platforms for video ads

Benefits of video ads

Creating a video campaign

Uploading a video for ads on youtube

Use of youtube for promotion

Ad setting on youtube

Increase fans on a youtube channel

Promote website through video ads

Targeting & bid strategy

  • Introduction to blogging
  • Benefits of blogging for business
  • Platforms for Blogging
  • structure of a blog post
  • How to drive traffic to your blog
  • Getting more readers
  • What is content marketing
  • Objectives of content marketing
  • Strategy for content marketing
  • Types of content
  • How to write attractive content
  • Keywords for content
  • How to monetize content
  • How to promote your mate.
  • Magnetic headlines
  • Case study for content marketing
  • What is freelancing
  • Platforms for freelancers
  • How to make an appealing proposal
  • How to grab a freelance projects
  • Strategy for money making